Professional Branding Packages to Elevate Your Business
At X Digital, our branding packages are built to help businesses create a strong and memorable brand identity. Whether you’re starting fresh or refining your existing brand, we provide flexible solutions and branding packages that align with your goals and vision.
What Our Branding Packages Include
Our branding packages cover all key areas of branding, including brand strategy, brand identity development, brand audits, rebranding, and brand repositioning. These services work together to ensure your brand is clear, consistent and engaging across every platform.
Flexible Combo Branding Packages
Looking for a more comprehensive solution? Our combo branding packages bundle multiple branding services at a discounted rate. This allows you to invest in everything you need, without exceeding your budget.
Tailored to Your Needs
Each branding package can be customised to suit your business. Whether you’re a startup or a growing company, we’ll help you build a brand that stands out.
Trusted by a Range of Clients - Your Branding Packages
X Digital is a fully remote digital marketing agency based in Cape Town, South Africa, offering expert services across industries. With access to a broad network of creative professionals, we deliver top-tier results without the overhead costs. Clients we’ve worked with include Tiletoria, Frequent Media, Reddam House Durbanville, Overberg Suzuki, From High School To Uni, @Union Rugby Agency, Fierce Printing, My T and more. Let us help bring your brand vision to life — starting right here with your personalised branding packages quote builder.
Branding
Brand Strategy Packages
Foundation
Define your brand’s core elements, including mission, vision & target audience with a foundational strategy
R3,999.99/once off
- Brand discovery session (2 hours)
- Basic audience persona development
- Brand mission and vision statement creation
- SWOT analysis
- Competitor analysis
- Detailed audience segementation
- Brand messaging framework
- Marketing channel stategy
- Customer journey mapping
- 1 Year brand roadmap
Comprehensive
A deeper dive with competitor analysis, audience segmentation & a messaging framework for a holistic strategy
R7,999.99/once off
- Advanced brand discovery session (2 hours)
- Advanced audience persona development
- Brand mission and vision statement creation
- SWOT analysis
- Competitor analysis
- Detailed audience segementation
- Brand messaging framework
- Marketing channel stategy
- Customer journey mapping
- 1 Year brand roadmap
Full Strategy Suite
A comprehensive plan including marketing strategies, customer journey mapping & a 1-year brand roadmap
R14,999.99/once off
- Comprehensive brand discovery session (2 hours)
- Advanced audience persona development
- Brand mission and vision statement creation
- SWOT analysis
- Competitor analysis
- Detailed audience segementation
- Brand messaging framework
- Marketing channel stategy
- Customer journey mapping
- 1 Year brand roadmap
Foundation
Define your brand’s core elements, including mission, vision & target audience with a foundational strategy
R3,999.99/once off
- Brand discovery session (2 hours)
- Basic audience persona development
- Brand mission and vision statement creation
- SWOT analysis
- Competitor analysis
- Detailed audience segementation
- Brand messaging framework
- Marketing channel stategy
- Customer journey mapping
- 1 Year brand roadmap
Comprehensive
A deeper dive with competitor analysis, audience segmentation & a messaging framework for a holistic strategy
R7,999.99/once off
- Advanced brand discovery session (2 hours)
- Advanced audience persona development
- Brand mission and vision statement creation
- SWOT analysis
- Competitor analysis
- Detailed audience segementation
- Brand messaging framework
- Marketing channel stategy
- Customer journey mapping
- 1 Year brand roadmap
Full Strategy Suite
A comprehensive plan including marketing strategies, customer journey mapping & a 1-year brand roadmap
R14,999.99/once off
- Comprehensive brand discovery session (2 hours)
- Advanced audience persona development
- Brand mission and vision statement creation
- SWOT analysis
- Competitor analysis
- Detailed audience segementation
- Brand messaging framework
- Marketing channel stategy
- Customer journey mapping
- 1 Year brand roadmap
Brand Identity Packages
Visual Basics
Your brand’s visual foundation with logo design, colour palette & typography selection
R3,999.99/once off
- Logo design – 2 x concepts
- Colour pallet selection
- Typography selection
- 2 x Rounds of revisions
- Secondary logo design
- Iconography & patterns
- Basic stationary design (business card, letterhead, email signature)
- Social media templates (x 5)
- Packaging design (1 x design)
Visual Identity
A full brand identity including secondary logos, iconography & business stationery designs
R7,999.99/once off
- Logo design – 3 x concepts
- Colour pallet selection
- Typography selection
- 3 x Rounds of revisions
- Secondary logo design
- Iconography & patterns
- Basic stationary design (business card, letterhead, email signature)
- Social media templates (x 5)
- Packaging design (1 x design)
Complete Identity
A complete brand identity, including social media templates, packaging design & a full brand kit
R11,999.99/once off
- Logo design – 4 x concepts
- Colour pallet selection
- Typography selection
- Unlimited rounds of revisions during design phase
- Secondary logo design
- Iconography & patterns
- Basic stationary design (business card, letterhead, email signature)
- Social media templates (x 5)
- Packaging design (1 x design)
Visual Basics
Your brand’s visual foundation with logo design, colour palette & typography selection
R3,999.99/once off
- Logo design – 2 x concepts
- Colour pallet selection
- Typography selection
- 2 x Rounds of revisions
- Secondary logo design
- Iconography & patterns
- Basic stationary design (business card, letterhead, email signature)
- Social media templates (x 5)
- Packaging design (1 x design)
Visual Identity
A full brand identity including secondary logos, iconography & business stationery designs
R7,999.99/once off
- Logo design – 3 x concepts
- Colour pallet selection
- Typography selection
- 3 x Rounds of revisions
- Secondary logo design
- Iconography & patterns
- Basic stationary design (business card, letterhead, email signature)
- Social media templates (x 5)
- Packaging design (1 x design)
Complete Identity
A complete brand identity, including social media templates, packaging design & a full brand kit
R11,999.99/once off
- Logo design – 4 x concepts
- Colour pallet selection
- Typography selection
- Unlimited rounds of revisions during design phase
- Secondary logo design
- Iconography & patterns
- Basic stationary design (business card, letterhead, email signature)
- Social media templates (x 5)
- Packaging design (1 x design)
Brand Audit Packages
Surface Audit
Quick overview of your brand’s online presence with a website & social media audit, as well as a summary report
R1,999.99/once off
- Website and social media audit
- Summary report of findings
- Compeitor benchmarking
- Recommendations for improvement
- Detailed action plan with priorities
- 1 x Consultation session to discuss findings
Deep Audit
In-depth analysis with competitor benchmarking & actionable improvement recommendations
R3,999.99/once off
- Website and social media audit
- Summary report of findings
- Compeitor benchmarking
- Recommendations for improvement
- Detailed action plan with priorities
- 1 x Consultation session to discuss findings
Actionable Audit
Comprehensive audit with a detailed action plan & a consultation session to discuss findings
R5,999.99/once off
- Website and social media audit
- Summary report of findings
- Compeitor benchmarking
- Recommendations for improvement
- Detailed action plan with priorities
- 1 x Consultation session to discuss findings
Surface Audit
Quick overview of your brand’s online presence with a website & social media audit, as well as a summary report
R1,999.99/once off
- Website and social media audit
- Summary report of findings
- Compeitor benchmarking
- Recommendations for improvement
- Detailed action plan with priorities
- 1 x Consultation session to discuss findings
Deep Audit
In-depth analysis with competitor benchmarking & actionable improvement recommendations
R3,999.99/once off
- Website and social media audit
- Summary report of findings
- Compeitor benchmarking
- Recommendations for improvement
- Detailed action plan with priorities
- 1 x Consultation session to discuss findings
Actionable Audit
Comprehensive audit with a detailed action plan & a consultation session to discuss findings
R5,999.99/once off
- Website and social media audit
- Summary report of findings
- Compeitor benchmarking
- Recommendations for improvement
- Detailed action plan with priorities
- 1 x Consultation session to discuss findings
Rebranding Packages
Visual Refresh
Give your brand a refreshed look with updated logo, colour scheme & typography
R4,499.99/once off
- Updated logo design (2 x concepts)
- Colour and typography update
- Brand imagery suggestions
- 2 x Rounds of revisions
- Brand messaging updates
- Stationery redesign
- Comprehensive rebranding strategy
- Updated brand guidelines
- Social media & website refresh suggestions
Mini Rebrand
A complete refresh including updated brand messaging & stationery redesign
R8,499.99/once off
- Updated logo design (3 x concepts)
- Colour and typography update
- Brand imagery suggestions
- 3 x Rounds of revisions
- Brand messaging updates
- Stationery redesign
- Comprehensive rebranding strategy
- Updated brand guidelines
- Social media & website refresh suggestions
Full Rebrand
Full rebranding with strategy, brand guidelines & social media/website refresh
R12,499.99/once off
- Updated logo design (2 x concepts)
- Secondary logo design
- Colour and typography update
- Brand imagery suggestions
- Unlimited rounds of revisions during design phase
- Brand messaging updates
- Stationery redesign
- Comprehensive rebranding strategy
- Updated brand guidelines
- Social media & website refresh suggestions
Visual Refresh
Give your brand a refreshed look with updated logo, colour scheme & typography
R4,499.99/once off
- Updated logo design (2 x concepts)
- Colour and typography update
- Brand imagery suggestions
- 2 x Rounds of revisions
- Brand messaging updates
- Stationery redesign
- Comprehensive rebranding strategy
- Updated brand guidelines
- Social media & website refresh suggestions
Mini Rebrand
A complete refresh including updated brand messaging & stationery redesign
R8,499.99/once off
- Updated logo design (3 x concepts)
- Colour and typography update
- Brand imagery suggestions
- 3 x Rounds of revisions
- Brand messaging updates
- Stationery redesign
- Comprehensive rebranding strategy
- Updated brand guidelines
- Social media & website refresh suggestions
Full rebrand
Full rebranding with strategy, brand guidelines & social media/website refresh
R12,499.99/once off
- Updated logo design (2 x concepts)
- Secondary logo design
- Colour and typography update
- Brand imagery suggestions
- Unlimited rounds of revisions during design phase
- Brand messaging updates
- Stationery redesign
- Comprehensive rebranding strategy
- Updated brand guidelines
- Social media & website refresh suggestions
Brand Positioning Packages
Discovery
Identify your brand’s target market and develop a unique selling proposition
R3,999.99/once off
- Target market analysis
- Unique selling proposition (USP) development
- Competitor Analysis
- Position statement creation
- Perception mapping
- Marketing channel alignment strategy
Strategic Position
A strategic positioning statement with competitor analysis
R5,999.99/once off
- Target market analysis
- Unique selling proposition (USP) development
- Competitor Analysis
- Position statement creation
- Perception mapping
- Marketing channel alignment strategy
Market Leadership
Position your brand as a leader with perception mapping and marketing channel alignment strategy
R8,999.99/once off
- Target market analysis
- Unique selling proposition (USP) development
- Competitor Analysis
- Position statement creation
- Perception mapping
- Marketing channel alignment strategy
Discovery
Identify your brand’s target market and develop a unique selling proposition
R3,999.99/once off
- Target market analysis
- Unique selling proposition (USP) development
- Competitor Analysis
- Position statement creation
- Perception mapping
- Marketing channel alignment strategy
Strategic Position
A strategic positioning statement with competitor analysis
R5,999.99/once off
- Target market analysis
- Unique selling proposition (USP) development
- Competitor Analysis
- Position statement creation
- Perception mapping
- Marketing channel alignment strategy
Market Leadership
Position your brand as a leader with perception mapping and marketing channel alignment strategy
R8,999.99/once off
- Target market analysis
- Unique selling proposition (USP) development
- Competitor Analysis
- Position statement creation
- Perception mapping
- Marketing channel alignment strategy
Combo Packages
Brand Starter
A starter package including logo, colours, typography, basic strategy & guidelines
R7,999.99/once off
- Brand identity creation (logo, colours, typography)
- Basic brand strategy (mission, vision & values)
- Basic guidelines
- Packagin design (1 x design concept)
- Strategic brand positioning
- Full rebranding (if applicable)
- Market leadership brand positioning
Brand Builder
Strategic brand positioning to strengthen your brand’s presence
R11,999.99/once off
- Brand identity creation (logo, colours, typography)
- Basic brand strategy (mission, vision & values)
- Standard brand guidelines
- Packagin design (1 x design concept)
- Strategic brand positioning
- Full rebranding (if applicable)
- Market leadership brand positioning
Ultimate Brand
A comprehensive solution to elevate your brand’s impact
R15,999.99/once off
- Brand identity creation (logo, colours, typography)
- Basic brand strategy (mission, vision & values)
- Standard brand guidelines
- Packagin design (1 x design concept)
- Strategic brand positioning
- Full rebranding (if applicable)
- Market leadership brand positioning
Brand Starter
A starter package including logo, colours, typography, basic strategy & guidelines
R7,999.99/once off
- Brand identity creation (logo, colours, typography)
- Basic brand strategy (mission, vision & values)
- Basic guidelines
- Packagin design (1 x design concept)
- Strategic brand positioning
- Full rebranding (if applicable)
- Market leadership brand positioning
Brand Builder
Strategic brand positioning to strengthen your brand’s presence
R11,999.99/once off
- Brand identity creation (logo, colours, typography)
- Basic brand strategy (mission, vision & values)
- Standard brand guidelines
- Packagin design (1 x design concept)
- Strategic brand positioning
- Full rebranding (if applicable)
- Market leadership brand positioning
Ultimate Brand
A comprehensive solution to elevate your brand’s impact
R15,999.99/once off
- Brand identity creation (logo, colours, typography)
- Basic brand strategy (mission, vision & values)
- Standard brand guidelines
- Packagin design (1 x design concept)
- Strategic brand positioning
- Full rebranding (if applicable)
- Market leadership brand positioning
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Frequently Asked Questions
What is the purpose of a Brand Audit?
The purpose of a brand audit is to assess the effectiveness of your current brand strategy and performance. It involves evaluating various aspects of your brand, such as its visual identity, messaging, and overall market presence. The audit helps identify strengths, weaknesses, opportunities, and areas for improvement to ensure your brand resonates with your target audience and stands out in the market.
If I only need a slight refresh of my brand, should I choose the Visual Refresh or Full Rebrand package?
If your brand only requires minor updates to elements like your logo, colours, and typography, the Visual Refresh package is the right fit. However, if you need a complete overhaul, including updated messaging and new branding materials, the Full Rebrand package would be more appropriate, ensuring a comprehensive transformation.
What’s the difference between Strategic Positioning and Market Leadership Positioning?
Strategic Positioning focuses on defining your unique selling proposition (USP) and creating a positioning statement, while Market Leadership Positioning goes a step further. It includes competitor analysis, perception mapping, and aligning your marketing strategy to establish your brand as a leader in the market.
What are the benefits of choosing a Combo Package over individual services?
Combo packages offer a comprehensive branding solution, combining several services into one package for a more cohesive and streamlined approach. These packages save you time and money, while ensuring all elements of your brand — strategy, identity, and positioning — work together harmoniously to create a strong brand presence.
How do I know if I need a rebrand?
You might need a rebrand if:
- Your brand no longer resonates with your audience.
- Your business has changed focus or offerings.
- Competitors have surpassed you.
- Your visual identity feels outdated.
- You’re targeting a new audience.
If you’re unsure, a Brand Audit can help assess if a rebrand is necessary and guide you through the process.